“Our mission is to become an eternal positivity machine–an enduring global brand that makes an increasingly positive impact on the health and happiness of the planet. Impact initiatives to date include our Fair Labor Association accredited status, Poptivism platform and ChangeUp partnership resulting in over $4 million in cash and product donations to over 400 non-profits, low-friction recycling programs with TerraCycle, use of 99% recyclable and FSC certified packaging, and adoption of an animal-free policy with respect to products and corporate sponsored meals.”